Celebrating and honouring mothers, maternal bonds and the influence of mothers in society is something that dates back to the era of the ancient Greeks and the Romans, both of whom held spring festivals dedicated to maternal goddesses. In more recent history, it was the work of activist Julia Ward Howe in 1872, and later that of the purported “Founder of Mother’s Day”, Anna Jarvis, in the early 1900s, that eventually established “Mother’s Day” as an official celebration in 1914.
Celebrated on varying days in different parts of the world, Mother’s Day, or ‘Mothering Sunday’ is always celebrated on the fourth Sunday of Lent in the UK, in accordance with the Christian calendar. This year, Mother’s Day falls on Sunday 10th March – this weekend!
Here at Bellefontaines’ Jewellers, we believe that Mums deserve to be treated. With this in mind, we’re running some promotions exclusively in the shop and online, helping you to find the perfect gift for Mother’s Day no matter what your budget is.
The first thing that you need to know about is our Mother’s Day Ti Sento Flash Sweepstakes. Until 00:00 (GMT) on Saturday 9th March, we’re giving our UK Facebook Fans and Twitter Followers the chance to win a £75 voucher to spend on Ti Sento, either in our shop or on our website! Entering is easy. If you prefer to use Facebook, just visit www.facebook.com/Bellefontaines and click the ‘Promos’ tab to enter your details. If it’s Twitter you’ll be using to enter, just visit www.twitter.com/Bellejewellers, Follow us, and then Retweet our Sweepstakes Phrase. And hey, if you use both, why not enter once on each website?
When it comes to promotions in the shop, then the best place to start for a Mum that loves sparkle would be in our Capriccio Silver 25% Off Sale. Beautifully setting cubic zirconia within rhodium-plated settings, Capriccio Silver creates beautiful, glittering jewellery in a range of contemporary designs.
However, if the lucky lady this Mother’s Day is more of a charms fan, then perhaps a personalised Nomination bracelet would be the way to go. In the shop, we have already tailored some Nomination charm bracelets ready for Mother’s Day, like this one (below). If you like our designs, you can take one away with you! However, if you want to personalise it yourself, you can always design your own from our extensive range of charms.
Perhaps you want to treat your Mum to something other than jewellery? No problem. We have some adorable sewing kits and pin cushions by Button It, along with sewing accessories from their Cupcake Collection; all cutesy, patterned creations designed for the modern arts’n’craft Mum. What’s more; we have a 25% Off Sale on everything by Button It – meaning that you can treat your Mum without breaking the bank.
Lastly, we need to tell you about the discount promotions that we’re running on both of our websites. The first is a 20% Off Promotion that we’re running on our sister website, Maria Louise, an online Coeur de Lion stockist. From now until 31st August 2013, we’re giving our customers 20% Off all of our Coeur de Lion pieces – perfect for Mums that love contemporary jewellery. Just enter promotional code ML20DISC at the checkout!
On our official Bellefontaines’ Jewellers website, we’re giving customers 10% Off Everything until Mother’s Day – just enter code MUM13 at the checkout. With such a huge variety of jewellery, watches and giftware in stock, we’re sure that you’ll be able to find something perfect!
So what will you buy for your Mum this Mother’s Day? Let us know, by Tweeting us at @Bellejewellers, or leaving us a message on our Bellefontaines’ Jewellers Facebook Page. To see everything that we currently have in stock, just visit our website for more beautiful Mother’s Day ideas.
Have a lovely week!
Madz at Bellefontaines’ Jewellers